Social Media Content Creator
Description: Position Summary We are looking for a highly creative, trend-savvy Social Media Content Creator to develop and publish engaging content for Wayne Tile Company and its affiliate companies. This role focuses on producing high-quality visuals, videos, and copy that showcase our products, inspire customers, and strengthen our presence on Instagram, Facebook, Pinterest, LinkedIn, and TikTok. You’ll work closely with our Marketing Director and Graphic Designer to bring our brand vision to life across all social platforms. - Key Responsibilities Content Creation & Posting • Develop and maintain a social media content calendar for all platforms: Instagram, Facebook, Pinterest, LinkedIn, and TikTok. • Shoot and edit short-form videos (Reels/TikToks) and take high-quality photos of products, installations, and showrooms. • Create carousel posts, stories, and static images that align with our brand aesthetic. • Write captions optimized for engagement using relevant hashtags, trending keywords, and clear calls-to-action. • Collaborate with the Graphic Designer to create branded graphics for campaigns, product launches, and seasonal promotions. Platform Management & Engagement • Publish and schedule posts across platforms using social media scheduling tools. • Monitor and respond to comments, DMs, and tagged posts in a timely and professional manner. • Engage with designers, customers, and industry influencers to build community and encourage brand tagging. Trend Awareness • Stay current with social media trends, platform updates, and popular sounds/effects to keep content fresh and engaging. • Suggest new creative ideas and campaign concepts based on trending formats. Why Join Us? You’ll be part of a creative, collaborative, and growing team at a leading tile retailer and distributor. Your work will directly inspire customers, strengthen our online presence, and bring our products to life in fresh and engaging ways. Full time positions are offered medical, dental, and vision insurance as well as a 401k. Requirements: Qualifications • 2+ years experience creating social media content for a brand, preferably in retail, design, or lifestyle industries. • Strong skills in photography and short-form video production for social platforms. • Proficiency in Instagram, Facebook, Pinterest, LinkedIn, and TikTok. • Familiarity with Canva, Adobe Creative Suite, or similar design tools. • Excellent writing skills with the ability to produce engaging captions. • Highly organized, detail-oriented, and comfortable juggling multiple content deadlines. - Key Performance Indicators (KPIs) • Consistent posting schedule maintained across all platforms. • Growth in followers and engagement rates. • High-quality, on-brand visual content produced regularly. • Increased user-generated content and brand mentions. Apply tot his job