PPC Expert
A growing wholesale/retail company entering the eCommerce space is seeking a data-driven, results-oriented PPC Specialist to manage and scale paid search campaigns across platforms. This is a unique opportunity to build and optimize digital advertising from the ground up and directly impact the company's online growth. 2-4 years of hands-on experience managing PPC campaigns is essential. Responsibilities: • Campaign Management - Set up, manage, and optimize PPC campaigns across multiple platforms (Google, Meta, Amazon, etc.). • Keyword Research & Ad Copywriting - Conduct keyword research, write compelling ad copy, and implement A/B testing to improve CTR and conversions. • Performance Reporting - Monitor KPIs and generate weekly/monthly reports to evaluate performance and inform strategic adjustments. • Collaboration - Work with the eCommerce, marketing, and product teams to align ad strategy with sales goals and seasonal promotions. Skills: • Strong understanding of paid media strategies and digital funnels. • Experience with Google Tag Manager and conversion tracking. • Analytical mindset with strong Excel and data analysis skills. • Ability to adapt quickly, work independently, and prioritize in a fast-paced environment. Requirements: • 2-4 years of hands-on experience managing PPC campaigns. • Experience with eCommerce platforms (e.g., Shopify, WooCommerce, Magento). • Strong analytical skills and proficiency in Google Analytics and tracking tools. Location: Brooklyn, NY | Hours: Full-time. | Salary: $85-100k | Job#982 | Apply tot his job