Job Description:
• End-to-end ownership of AI product vision, roadmap, and delivery
• Business performance of AI products (adoption, engagement, retention, revenue)
• Near and mid-term AI strategy (12–36 months), with input into longer-term direction
• Cross-functional alignment across Product, Engineering, Design, Data, and GTM
• The evolution of AI-native UI/UX across the platform
• Define and continuously refine the AI product vision and mission for GoHighLevel
• Own the AI product roadmap, balancing near-term wins with foundational investments
• Identify high-leverage AI opportunities that materially improve customer outcomes and platform differentiation
• Help shape how AI becomes embedded into the core product experience—not bolted on
• Lead AI products from discovery through launch, iteration, and scale
• Partner closely with Engineering and Data teams to deliver reliable, scalable AI systems
• Maintain strong product quality and customer trust while moving quickly in a fast-evolving AI landscape
• Make pragmatic tradeoffs across scope, speed, cost, and technical complexity
• Be directly accountable for AI adoption, usage, retention, and monetization
• Translate AI capabilities into clear customer value propositions and pricing/packaging inputs
• Use data and customer feedback to drive continuous improvement and prioritization
• Clearly communicate AI product performance, risks, and opportunities to executive leadership
• Drive the evolution of AI-native UI and UX, ensuring AI feels intuitive, proactive, and valuable
• Influence platform-wide product decisions where AI meaningfully impacts customer workflows
• Collaborate with Design to set standards for AI interactions, transparency, and trust
• Act as the central product leader for AI across the company
• Work closely with GTM teams to ensure AI products are well-positioned, adopted, and supported
• Partner with executive leadership on AI strategy, investment tradeoffs, and sequencing
• Provide clear, structured updates on AI progress and impact
• Lead and mentor AI-focused product managers and cross-functional product pods
• Help shape the future AI product organization as scope and impact grow
• Establish product practices that support experimentation, learning, and scale
Requirements:
• 12+ years of product management experience with increasing scope and ownership
• Proven experience leading AI-powered or data-driven products from concept to scale
• Strong product judgment with clear business and customer orientation
• Experience owning outcomes, not just roadmaps or features
• Ability to influence across functions and operate comfortably with executive stakeholders
• Experience with AI platforms, LLMs, AI agents, or workflow automation (preferred)
• Background in SaaS products serving SMBs, agencies, or complex workflows (preferred)
• Experience evolving UI/UX around intelligent or automated systems (preferred)
• Comfort operating in ambiguity and shaping emerging product categories (preferred)
Benefits:
• Equal Opportunity Employer
• Global community rooted in creativity, collaboration, and impact