Rippling is a company that provides a unified platform for HR, IT, and Finance. They are seeking a Paid Social Analyst to oversee paid social marketing, manage a multi-million dollar budget, and optimize performance by running marketing experiments across various channels.
Responsibilities
- Manage budget efficiently, hitting or exceeding targets by continuously optimizing channel and campaign allocations on paid social platforms
- Develop channel strategy by understanding our products, buyer pain points, and channel dynamics
- You’ll build experimentation roadmaps grounded in sound hypotheses and test & learn
- You’ll scale what works
- Use data to optimize budgets and bids for each campaign, balancing cost, growth, and efficiency
- Improve your campaign efficiency by concepting more resonant creative / graphics, improving qualification processes and lead gen flow, and testing novel technological innovations
- Collaborate with marketers all over the business to build and iterate on campaigns to meet channel and segment specific goals
- Partner closely with growth stakeholders to share learnings, brainstorm, and report on results
Skills
- ~1-3+ years of experience in growth, consulting, banking, product, business operations or other analytical generalist role at a fast-paced company
- Strong ownership mindset: You are motivated by the idea of owning a number, and are not afraid to step up to big challenges
- You have a growth mindset and readily look for feedback on how to improve
- Ability to communicate well across teams: You'll need to clearly explain ideas and updates to different teams and partners to keep projects moving smoothly
- Strong project management skills: You are able to balance multiple initiatives while collaborating across teams like growth, sales, marketing ops, and brand
- Bias to action: You'll constantly try new growth ideas in this role; you have a bias to action and learning and will do whatever it takes to get your projects over the finish line
- Structured, data-driven problem-solving skills: You are able to analyze and find solutions to ambiguous problems
- You should be comfortable analyzing data in tools like Google sheets or SQL to find ways to improve results
- Inbox 0 mindset: You are extremely organized
- You have the ability to prioritize tasks effectively and handle multiple projects and timelines, ensuring everything is delivered on time and within scope
- Hackiness and creativity: You're constantly generating new ideas and are eager to experiment
Benefits
- Competitive salary
- Benefits
- Equity
Company Overview
- Rippling is a workforce management platform that unifies HR, IT, and finance operations into a single system. It was founded in 2016, and is headquartered in San Francisco, California, USA, with a workforce of 1001-5000 employees. Its website is https://www.rippling.com.
Company H1B Sponsorship
- Rippling has a track record of offering H1B sponsorships, with 2 in 2025, 42 in 2024, 70 in 2023, 81 in 2022, 33 in 2021, 6 in 2020. Please note that this does not guarantee sponsorship for this specific role.